Economic Engine

It’s time to show yourself the Hedgehog money! Look at the convergence of your strengths and your passion.  Now, the one remaining leavening factor…we must learn where you can make money with what you have.

Take the steps needed to formulate your success:

Step 1: Invest time (I suggest about a week) observing where money is flowing. Take note of where people are spending money and where other people are making money. These observations will open you up to “seeing” what is out there already in terms of financial exchange.

Step 2: Notice where you make money easily now. Ask yourself, “Where are people willing to hand over cash for what I can/do offer?”

Step 3: Pull out a spreadsheet and a calculator and go to work comparing the costs and projected profits from each of the ideas.

Step 4: Be ready with all the information you’ve gathered in Part 3, Discovering Your Deep Passion and Part 4, Economic Engine, so we can put it all together in the next installation of this series.

Coming Next: Part 5 Putting It Together
Return To The Previous Post: Discovering Your Deep Passion

Discovering Your Deep Passion

Knowing what you can be that is “world best” is important.  However, you may not always want to do what you can do well.  A person who is deeply caring and compassionate may not want to work as an emergency room Head nurse.  Maybe this person wants to run a pre-school.

This is part three of a five part series on the entrepreneur’s hedgehog.  For an initial understanding of the Hedgehog concept, we wholeheartedly recommend that you read Chapter Five of Good to Greatby Jim Collins.  For audio learners, Jim Collins provides several videos and audios on his website.  While we rely on Jim Collins for the initial idea, we have extended his concept to small business owners over a number of years.

Building on this five-part series, let’s tackle the portion of the hedgehog concept known as “What You are Deeply Passionate About?

When I’m taking clients through this exercise, this is the point where they create a “passion” list.

You want them to compile the longest and most honest list. The secret to success here is to be sure you write down things you love to do and that you do not down-shift to recording things that you like to do.

Here are a few distinctions which will help you better understand the type of things to add to your list:

  • When you are doing these things, time flies because you are fully engaged;
  • You might be worn down or tired from your efforts, yet you’d get up and do it again tomorrow if given that chance;
  • You are on fire;
  • Your life seems enriched by it;
  • You feed a hunger that afterwards is deeply satisfied;
  • You include things as personal, like watching a sunset; and
  • You are as professional as outlining the instructional design for a lesson plan.

Feel free to fill part of your list with examples from any special occasions.  They will encourage you to revisit this list and may also help you to envision your passions.

See if you can grow your list to 50 entries, or if you are an achiever by nature, try for 100 entries on your list.

When the list is finished, ask a handful of your friends to tell you what they think you are most passionate about. Add their ideas to yours. Store the list somewhere safe. Get ready for the next step.

Coming Next: Part 4 Economic Engine
Return To The Previous Post: Finding Your Best In The World

Finding Your Best in the World

The hedgehog concept is the ONE thing that can make the difference between loving what you do while making money, and all of the alternatives.  Not that those alternatives are necessarily horrible.  It’s just all ‘round better to be at the core of your hedgehog.

This is the second of a five-part series on the Entrepreneur’s Hedgehog–how can you, as an entrepreneur, discover what you can be the best in the world at?  For an initial understanding of the Hedgehog concept, we wholeheartedly recommend that you read Chapter Five of Good to Great, by Jim Collins.  For audio learners, Jim Collins provides several videos and audios on his website.  While we rely on Jim Collins for the initial idea, we have extended his concept to small business owners over a number of years.  The hedgehog is the intersection of three aspects of your life:

  • What you can be the best in the world at;
  • What you are deeply passionate about; and
  • What drives your economic engine.

You would think that you would know what you can be “best in the world” at, don’t you?  That is seldom the case without some work.  Imagine trying to look at the back of your neck.  Even if you can get it centered in a mirror, it’s backwards!  Additionally, your “best” may seem so natural to you that you don’t even recognize it as a strength.  Do you have one of those “walking encyclopedia” friends who shrugs his shoulders when you ask him how he always knows the direction for “North?”  Maybe you know one of those people who can add four digit numbers in their head or who always knows the “right” question to continue a conversation.  Those are people with a genetically-coded ability and they often don’t realize that others don’t have it.

As I’ve worked with clients to discover their “can be best” strengths, we’ve often used a combination of three approaches.  When the three all point towards the same strengths, you know you’ve got it right.

First, conduct a brief survey.  I’ve worked with several clients to contact friends, mentors, business associates, and customers as part of their discovery process.  I ask them to pick ten people who will be honest and answer three questions:

  1. What do you see are some of my greatest strengths? Can you relate a specific example?
  2. What is the greatest contribution I have made to you personally? Again, can you relate a specific example?
  3. What is, in your opinion, my single, most greatest strength if you had to narrow it down to one? Can you give an example that would illustrate your point?

The results from the survey can fill pages, so I’ve worked with some clients on a way to squeeze out the data.  They go to http://www.wordle.net/ and create a word cloud.  The results are often visually clear.  This is a word cloud generated for LynChristian.com

Second, look inside yourself.  Start by thinking about what you do naturally that others admire.  You are probably on the right track.  If you want an outside stimulus for this phase, you can turn to almost everything that Marcus Buckingham and the Gallup Management team has produced that contains the Strength Finder instrument in it.  The most recent publication is Strength Finder 2.0.  Are you a lifelong learner?  Maximizer?  Strategist? WOO?  Read the book, take the survey, and add the answers to what you find out from others.

Third, ask your customers.  The Entrepreneur’s Toolkit, Chapter 4, has a section on getting customer feedback as part of your marketing.  It works for this as well.  Often I will send a simple request at the end of a coaching contract that asks my client to “spend a few minutes thinking about the value our coaching brought to you.  I am asking you because I believe that you will be candid and objective.”  Your customers will tell you what you bring to the table, and that gets added to your other answers about what you can be best in the world at.

You can take the results from these three approaches and triangulate the results.  You will find what you can be the best in the world at.

Next: Part 3 Discovering Your Deep Passion
Return to the Previous Post: The Entrepreneurs Hedgehog 

 

The Entrepreneur’s Hedgehog

The hedgehog concept, articulated by Jim Collins in his book, Good to Great, is often the crux of successful business building for an entrepreneur.  As a coach, I’ve worked with several clients to help them articulate their hedgehog as a cornerstone of a new business.  While it’s a great activity to do with a coach, an energetic entrepreneur can work on discovering and implementing their hedgehog with the help of some accountability partners.

This is the first part of a five part series on the entrepreneur’s hedgehog.  For an initial understanding of the Hedgehog concept, we wholeheartedly recommend that you read Chapter Five of Good to Great.  For audio learners, Jim Collins provides several videos and audios on his website.  While we rely on Jim Collins for the initial idea, the extensions of his concept to small business owners has developed over a number of years.  This part will focus on the hedgehog concept as a whole and three decisive benefits that come with the activity.

For Jim Collins, the hedgehog concept “requires a deep understanding of three intersecting circles translated into a simple, crystalline concept (the Hedgehog concept).”  The three circles make a traditional Venn diagram.

Jim Collins Hedgehog Concept 300x280 The Entrepreneur’s Hedgehog

On its face, the concept is easily graspable.  Find out what you are passionate about, can be the best at, and make money.  The next three pieces in this series will explore the three circles.  For right now, we want to explore three reasons why you want to find your hedgehog.

First, your hedgehog is your one thing.  Just imagine—no matter what else goes on in your world, you have this thing that you can do in a world class manner, you love doing it, and it makes you money.  Circle it, star it, underline it, and tape it to your refrigerator.  There is absolutely nothing else than can do all three things.

Second, your hedgehog is the core of your marketing.  We will talk more about this in part 4 on making money with your hedgehog. Think of your hedgehog as being your brand—the core that creates evangelists.  It becomes an almost no-fail path to sales and marketing.

Third, your hedgehog lasts as long as you do.  It’s who you are.  It’s built into your DNA as what you can do as best in the world.  You can do other things, but few of them will feel as natural and as comfortable as being a hedgehog.

Next:  Part 2 Finding Your Best in the World
Return to the Previous Post: You Have Hedgehogs

SoulSalt Coaching Tackles Pain

No healthy individual actually signs up for pain. Those of us who have pain, want to be free from it.

In reality however, pain is an essential part of our inborn protection system. Pain can alert us to danger and deter us from being seriously injured.

Pain can also be an indication that we have unconsciously been moving inside our body in a manner that causes friction. Too much friction over time can wear things out, tear body parts down and leave us stiff, inflexible, and yes in pain.

Susan McLaughlin, the Physical Therapist who created Align Integration and Movement, is joining forces with me in a new coaching effort. We believe that all pain experiences are, although unpleasant, normal responses to something. We have learned through our own physical/mental/emotional/spiritual transformations that dealing with this something in an organic, systemic, and bio-mechanical manner can actually put you on a path to find your way out of chronic pain.

We call our program Ultimate Freedom and we are launching it now! Starting September 18th, on Tuesday and Thursday nights from 5:30 to 6:30pm. The five week engagement cost is $850. We only have room for four, extremely dedicated individuals. If you might be a candidate for this coaching program, please review the information below and contact us immediately. Be sure to check the requirements and dates twice and your gut thrice. We are serious about supporting you toward a pain fee life. Your outcomes are dependent on your own effort.

In case you want to check out my credentials and the consistent ROI’s (return on investment) my clients enjoy please watch this video: [youtube]http://www.youtube.com/watch?v=jRx0XngAhbU&list=UUz5cmwGtsK5VuCkNaytpQjA&index=2&feature=plcp[/youtube]

To get a sense about Susan and how she works, please view this video:

[vimeo]http://vimeo.com/47370497 [/vimeo]

Interested? Contact us!

Email: info@soulsalt.com

Call: Shannon 801-6318527

 

Lyn Christian Named Fittest Female Executive over Fifty

We are proud to announce that Lyn Christian has been named Fittest Female Executive over fifty by the Utah Business Magazine. This wasn’t just some random appointment. The team at TOSH (The Orthopedic Specialty Hospital) put all of Utah’s applicants through what they call an ultimate fitness test.

The test included skin fold measurement to determine body composition, a VO2 Max test that indicated cardiovascular fitness, a vertical jump and pro agility test. If that wasn’t enough, flexibility was measured, press jumps were administered and each applicant had to prove themselves in a good old-fashioned push-up series too.

While Lyn took first in her age division, insider information indicates she surpassed the fitness of several contestants much younger than she.

What seems most impressive to us at SoulSalt is that this wasn’t a random contest Lyn took extra time to prepare for. She maintains a philosophy about being strong and true in all areas of life, which include not just the physical but also the mental, emotional and spiritual dimensions. She believes that regular routines and practices of healthy living in theses areas are critical for enjoying and having optimal experiences.  She says, “If you want to do well in your work, in your relationships, and in your life you must be well.”

For more information read the Special Report in this month’s edition of Utah Business Magazine and watch for other postings and comments concerning this topic.

Coaching Tips from Janet Daniels

I recently caught up with Janet at an Ultimate Coach University training event. I observed her in role plays and noticed that as she coached, she often referred to a list of coaching tips written on a sticky note. Her coaching was impressive so I asked if she’d take a few minutes and share her tool with us.

If you tend to be visual and if you want to stay sharp on the skills given to you during coach training, Janet’s handy list might be something you’d like to try using.

http://youtu.be/zZJFtG01ovs