A Bit-O-Abundance at the Outdoor Retailer Show 2013

I recently attended the Outdoor Retailer Show (OR) in Salt Lake City in support of Susan McLaughlin and Align Integration and Movement. Susan had been asked by Gaiam to teach a few exercise classes that would demonstrate a number of inventive means by which to use their products. Thusly we showed up at the Yoga Zone, which had been laid-out in a classroom format for this purpose.

What tumbled into my mind when I came into that space were these words: Abundance is not about providing everyone on this planet with a life of luxury – rather it’s about providing all with a life of possibility. – Diamandis and Kotler from their book Abundance

Possibility” was what I witnessed during Susan’s classes for Gaiam and what I discovered while talking to other vendors who produced yoga classes, fashion shows and demonstrations in the Yoga Zone.  You see, Yoga is a new arrival at OR and a cluster of related retailers had been invited to “show off”, not just tell about their offerings. The creators of the OR 2013 literally opened up valuable space to allow these “new kids on the block” a chance at snagging big chunks of business at the show.

The OR organizers had gone so far as to invite the good folks of Yoga Journal to act as the host of the classroom. Hayley Brockmier and team from the journal were there to make sure everyone had a chance to present their products and feel invited.

Consequently I witnessed vendors handing over free clothing to passer-bys so they could join a class. I even tossed in a few dollars to help pay for a pair of yoga pants from Cozy Orange so a young attendee could participate in Susan’s class.

To me, the entire Yoga section was filled with abundant thinking. First the OR deserves a hat tip for inviting future vendors to join in the possibility of making of new accounts and spreading awareness around the part they play in the Yoga world. Second a high-five to Hayley and the Yoga Journal who helped inspire all the vendors in supporting and assisting each other in making a good showing at their first OR event.

So what about you? Where can you open up a possibility for someone in your network? Go make it happen and leave your comments below. I’m interested in learning about it.

 

Authors Note:
If you’d like to hear more about this event from the lips of Hayley Brockmier of Yoga Journal she offered me a chance to interview her here:

[youtube]http://www.youtube.com/watch?v=9NwzeBCvOS0&feature=share&list=UUz5cmwGtsK5VuCkNaytpQjA[/youtube]

If you are curious about how Susan integrated several Gaiam props into her dynamic exercise class take a peek here:

[youtube]http://www.youtube.com/watch?v=fQ7BQEGbPaQ[/youtube]

 

100 Loves Or 1,000 Likes

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I was sitting in the office chatting with Jason Bangerter last week
and something he said is still ringing loud and clear in my mind.
In case you don’t know Jason, he’s a gifted futuristic thinker
and the co-founder of Struck Creative as well as Rentler.
Right after announcing, Rentler had passed the milestone of
half a million users, Jason remarked:

“…but here’s the deal… I’d rather have 100 people love Rentler than 1,000 people who like it. Only those who love your product have the  power to evangelize for you.”

That comment about “100 loves versus 1,000 likes” is what stuck…
If we don’t have something that the market loves,
we can’t build Monster Loyalty.

And there are at least three sure-fire ways to ensure that you deserve
and receive customer love and thus the power of Customer Evangelism:

1 – Offer a remarkable service or product that solves a client problem
2 – Offer a remarkable service or product that fills a client need
3 – Offer a remarkable service or product that fulfills a client’s wants and/or dreams.

Making good on any of the above is easier said than done…
So, let me share a story of  someone in my immediate circle who
has illustrated these sorts of remarkable service or product.

7718642_origLet’s start with Susan McLaughlin of Align, Integration and Movement. Susan performs a remarkable service for people who want to solve the problem of breaking free – and remaining free – from physical pain.

Susan’s career began as a personal quest to find freedom from pain. Injured in a car accident in her early twenties, she has persistently written her own passport to health and freedom.

Within her journey, Susan has been learning and practicing, taking classes, then taking more classes, and applying each piece of knowledge as she went.

She even earned two degrees – and today she blends a unique set of skills to her intuitive, professional prowess.

Here, you can find Susan’s philosophy (which is also a beautiful essay about her “Why”).

… And take a look at the stockpile of client testimonials that prove her remarkable status, here.

Reversing the Aging Process

I hold so much tension in my back,” I’d hear her say.

My back is stiff this morning,” she’d comment upon rising.

My muscles are far tenser than they should be,” frequently escaped her lips as we took evening walks through our local neighborhood.

I didn’t think much about how these comments might be a reflection point for me. I simply took them as she offered them – descriptions of how my partner physically experienced certain moments in her life.

And then one day as I was bending down to get something from a drawer, the light went on inside my mind. “Hmmm, that familiar sensation in my lower back warning me about how I’m moving might be the sort of tension Susan talks about.

Almost like feeling a “hitch” coming on, I would tense up when my mind perceived that I needed to move more carefully in a certain position. It wasn’t like I didn’t know how to bend over and move correctly either. But when Susan’s words played back within my thoughts I realized that I must have muscle tension as well.

For me, the birth of three children before the age of 30 left me with less lower-back strength and a touch of incontinence when I jumped for a basketball. (TMI – too much information? Trust me, it is much worse to live through this than to read about it)

By age 40 I had experienced a hernia repair, more cautious movement when using my lower-back and no improvement with my bladder as I played sports.

Like most folks, I took the incremental loss of freedom while moving as a process of age. Until, now.

What has changed is that through the dynamics of teaching Restorative Exercise™ classes and practicing Physical Therapy my partner has reversed most of her lower-back pain. The “tension” she talked about has diminished by 75%.

I wanted my body back. I wanted to enjoy jumping and chasing a basketball again without pain or the fear of leaking in my gym trunks.

So I began a quest the day after Thanksgiving 2012. I started a test, if you will, all I did was to add one single stretch to my daily routine – the piriformis stretch.  I determined to do this stretch 3 times a day for no less than 60 seconds on each side.

It might help to know that prior to this test; I had spent no less than 20 minutes each morning doing a routine of various exercises from the Restorative Exercise™ classes I had taken. I also work out regularly at Gym Jones, and the past three summers have found me involved in competitive Sprint Triathlons.  So getting exercise was not the point of my “test“. Releasing the tension and subsequent caution with my lower-back was my focus.

Here I am on the first day of 2013 writing this article.  I’m well beyond my 30 day test and I’m delighted to say that it feels as if I’ve reversed the aging process. My lower back no longer “chides” me with warnings when I bend and move to put on my socks in the morning or retrieve something from a bottom drawer.

In fact, I have been able to shave off a minute in a regular (non competitive) 5K run. I have lifted 15 pounds more than my double-body dead lift at the gym (245 lbs.). I have had zero back pain while shoveling over 500 pounds of  the snow that has fallen in our driveway so far. I have no lower-back pain as I climb out of the pool each week.

I FEEL YOUNGER as I move inside my body all day long… most especially I feel more freedom within my hips and lower back!

It’s almost as if I hear my mind saying over and over, “Oh yeah, that’s how it used to feel to move around inside these muscles and bones. It is actually fun shoveling snow!

I’m also looking forward to an increase in freedom during my summer activities when the winter begins to thaw here in the next couple of months. Yet, most of all let me say this again:

I FEEL YOUNGER!

You can feel younger too. Try the piriformis stretch found above or look into taking a Restorative Exercise™ class. Align Integration and Movement has been key to my success. They offer Skype sessions if you can’t find a class in your immediate area.

There’s a lot to look forward to this coming year. Growing younger can be one of them.

SoulSalt Coaching Tackles Pain

No healthy individual actually signs up for pain. Those of us who have pain, want to be free from it.

In reality however, pain is an essential part of our inborn protection system. Pain can alert us to danger and deter us from being seriously injured.

Pain can also be an indication that we have unconsciously been moving inside our body in a manner that causes friction. Too much friction over time can wear things out, tear body parts down and leave us stiff, inflexible, and yes in pain.

Susan McLaughlin, the Physical Therapist who created Align Integration and Movement, is joining forces with me in a new coaching effort. We believe that all pain experiences are, although unpleasant, normal responses to something. We have learned through our own physical/mental/emotional/spiritual transformations that dealing with this something in an organic, systemic, and bio-mechanical manner can actually put you on a path to find your way out of chronic pain.

We call our program Ultimate Freedom and we are launching it now! Starting September 18th, on Tuesday and Thursday nights from 5:30 to 6:30pm. The five week engagement cost is $850. We only have room for four, extremely dedicated individuals. If you might be a candidate for this coaching program, please review the information below and contact us immediately. Be sure to check the requirements and dates twice and your gut thrice. We are serious about supporting you toward a pain fee life. Your outcomes are dependent on your own effort.

In case you want to check out my credentials and the consistent ROI’s (return on investment) my clients enjoy please watch this video: [youtube]http://www.youtube.com/watch?v=jRx0XngAhbU&list=UUz5cmwGtsK5VuCkNaytpQjA&index=2&feature=plcp[/youtube]

To get a sense about Susan and how she works, please view this video:

[vimeo]http://vimeo.com/47370497 [/vimeo]

Interested? Contact us!

Email: info@soulsalt.com

Call: Shannon 801-6318527

 

Hat Tip to Susan McLaughlin at Align, Integration and Movement

This morning the alarm went off at 0-crack-hundred-hours. It really didn’t need to. However, I wanted to be sure to make it to a ground-breaking event. Salt Lake City’s first ever Restorative Exercise™ class was starting at 6:30 a.m. And I not only wanted to be there, I wanted to walk there.

Actually it was my partner Susan’s idea to walk the ten minutes to Sugar Space Studio for the event. I agreed. This was a fitting way to honor the practice of integrated wellness that Susan is bringing to Salt Lake.

Susan McLaughlin P.T. is the mastermind who discovered Katy Bowman’s work, then trained and certified in Katy’s Restorative Exercise™ program. Susan’s company, Align Integration and Movement is the pioneering company that is bringing this exciting gift of health to Salt Lake.

The theme for this month’s classes is “Trim Your Waistline” and that we did in a very wise, effective manner this morning. Muscles all over were activated mindfully, bones in our feet were gently spread, nerves were mobilized and flossed in both hands and arms, and waist-lines were lengthened and reduced.

It is hard to describe the glowing feeling experienced upon leaving the class. It is not unlike what you sense after yoga and not unlike what one has after a hard workout and yet it is decidedly unique. The best I can say is this: Restorative Exercise™ leaves me feeling aligned and subtlety stronger. It supports me with a deep awareness that I just did something extremely good for myself. I just made an incremental, solid deposit in my own personal bank of wellness.

[youtube]http://www.youtube.com/watch?v=m9FcwnxuMLQ&list=UUz5cmwGtsK5VuCkNaytpQjA&index=1&feature=plpp_video[/youtube]

Read a related articles on Susan McLaughlin P.T.

Dealing With Pelvic and Neck Pain By Jasen Lee, Deseret News

Tension, Bad Posture May Be To Blame For The Pain By Lois M. Collins, Deseret News

Incontinence, Back Pain can Be Alleviated By Carrie A. Moore, Deseret News