Coaching the Creative

Got Why?

Ever wonder how some individuals and their businesses stand apart from the norm and how come their impact is not easily duplicated? Maybe you have asked yourself:

  • How do some people achieve things that seem to defy gravity?
  • How is it that some people, some businesses are far more inspiring than others?
  • How come some people seem to do things that turn out better than anyone knew was possible?
  • How can I get my life, my business to truly shine and attract abundance?

Believe it or not, there is a pattern that exceptional individuals and businesses follow. It is a pattern that is simple and yet it will take personal leadership to follow. Here it is:

Know WHY you do what you do and drive every thought and action from that position versus working and communicating WHAT and HOW you do what you do.

Surprisingly, this pattern of leading and acting from your WHY is something that few take the time to emulate.

Simon Sinek, author of Start with Why, codified this pattern into a model he calls the Golden Circle.  If you want the results found in the bullets above, watch Sinek’s TedX talk found here. Get the skinny on how to put the Golden Circle into practice for yourself.

At SoulSalt Inc. we know that everything we do is to support, advocate for and inspire the Free Agent. Our WHY is to be with people while they find their truth, live it and lead an inspiring life. It looks something like this:

Do you know your WHY? Tell us about it.

And, if you are wondering how to get in touch with or how to verbalize your WHY, shoot us an email at We know how to draw out of your head and your heart your WHY you do what you do.


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